content marketing

Content Marketing Myths That Make You Sound Stupid (And Lose Customers)

I have learnt a lot on the go and the one thing I can say about content marketing, is that no one completely understands what it is all about. Most of us are just trying to keep up with the trends and trying different ways to approach the marketing tactic effectively. While some of us …

Content Marketing Myths That Make You Sound Stupid (And Lose Customers) Read More »

B2B Content Marketing Really Doesn’t Need To Be Boring

There is literally no way you can do without content marketing. The consumer wants to be educated before being sold to. Especially when comes to B2B! That is why B2B content marketing is a challenge for many businesses today. They don’t just struggle to put together a plan, but also streamline what works the best …

B2B Content Marketing Really Doesn’t Need To Be Boring Read More »

Is Your Content Marketing Strategy Dying?

If you don’t know it already, content is ruling the marketing landscape. There are 91% of B2B marketers and 86% of B2C marketers that believe content marketing is what their business needs to grow. Simply put, just about every business out there is investing heavily in creating and executing a content marketing strategy. Content marketing …

Is Your Content Marketing Strategy Dying? Read More »

The Startup Marketing Checklist – 8 Steps For Scaling A Business

The biggest concern for a startup is to scale and to scale fast. But with the increasing competition, dynamic market conditions and overwhelming need to balance work and family often hampers the vision of the entrepreneur in ways more than one. According to a StartupGenom survey, 74% of businesses crash and burn while scaling because …

The Startup Marketing Checklist – 8 Steps For Scaling A Business Read More »

5 Ways Big Data Is Impacting Marketing Operations

The term “marketing” has significantly evolved from being restricted to just offline PR and advertising activities. It now encompasses digital initiatives such as content, SEO, social media and more. This function has become a serious contributor to an organization’s revenue in support of its annual goals. In fact, the heart of business success lies in …

5 Ways Big Data Is Impacting Marketing Operations Read More »

Amazing Sites You Can Find FREE Images For Your Blog On (Updated 2018)

A great blog is made of two things primarily – insightful content and of course, great images. Imagine having to read words after words without a break; wouldn’t it remind you that history book you dreaded all through school? It would to me! For me, having great images is as important as creating content that …

Amazing Sites You Can Find FREE Images For Your Blog On (Updated 2018) Read More »

Scroll to Top