Content Marketing Trends That Are Sure To Dominate 2019

Content marketing is no longer a ‘new’ marketing tactic. It is one of the most used ways for a business to achieve their goals, and like the other tactics, it is constantly evolving. Here are the content marketing trends you need to stay on the lookout for in 2019.

Why B2B Content Marketing For Startups Is An A+ Investment

The B2B startup space is evolving and if I may use the word, literally exploding with technologies like machine learning and artificial intelligence coming into play. Bravo on the job, but what about making your customers feel the need to use this technology and telling them how you have been building something better? That’s where content […]

Announcing Our Very Own Content Marketing Podcast!

A little news for everyone that’s been following my posts, my work and been having endless conversations with me over the years. It’s time we take our brainstorming sessions online with an content marketing podcast! For all those who have known me or have previously worked with me, know that I love a great conversation […]

How to Select the Perfect Image for Your Blog Post

When I started off with content writing, I used to believe that great copy is all it takes for a piece to get maximum readers. But as I started writing more and more, it dawned upon me that if it wasn’t for the images that all the people I followed, used in their blogs, I […]

Content Marketing Myths That Make You Sound Stupid (And Lose Customers)

I have learnt a lot on the go and the one thing I can say about content marketing, is that no one completely understands what it is all about. Most of us are just trying to keep up with the trends and trying different ways to approach the marketing tactic effectively. While some of us […]

B2B Content Marketing Really Doesn’t Need To Be Boring

There is literally no way you can do without content marketing. The consumer wants to be educated before being sold to. Especially when comes to B2B! That is why B2B content marketing is a challenge for many businesses today. They don’t just struggle to put together a plan, but also streamline what works the best […]

Is Your Content Marketing Strategy Dying?

If you don’t know it already, content is ruling the marketing landscape. There are 91% of B2B marketers and 86% of B2C marketers that believe content marketing is what their business needs to grow. Simply put, just about every business out there is investing heavily in creating and executing a content marketing strategy. Content marketing […]

How To Make A Unique Poster Without A Designer!

Posters are a great tool for advertisers, small businesses, propagandists, protestants and any other groups trying to communicate a message. But more often than not, the only place that most of these people get stuck in making a poster – is knowledge of design and the tools they would need. Here I’ll tell you about […]

Your Content Marketing Is F**ked Up! But You Can Improve It.

I have been in the digital marketing profession for more than five years and the one thing that I have noticed is that just about every person out there is hell-bent on taking a similar approach to content marketing. Yes – I am a marketer and I am saying this. Whether it a B2B business […]

Everything You Know About Content Marketing Is Wrong!

Yep – that’s right! Take a step back and ask yourself if everything you know about content marketing is correct. Why, you ask? Because even though brands and marketing specialists are aware of the positives of content marketing, they are not tapping its full potential. Think again – are you?