Everything You Need to Know About B2B SaaS Content Design (2023)
Find out what content design is and why it plays a vital role in content marketing. Let’s be honest: you can spend hours or days creating and optimizing the best content piece for your audience. However, if your design is subpar and doesn’t complement what you create, your users will most likely click away, and […]
What is Jenga Storytelling and How to Use It in Content Marketing for B2B
Can you use in the logic of jenga in content marketing for B2B? Let’s see. “Marketing is no longer about the stuff that you make but about the stories you tell.” – Seth Godin If you have ever listened to a TED Talk presentation, you must have observed that the speaker always uses real-life experiences […]
What is a Content Mind Map and How it Helps with Content Marketing?
Learn how a content mind map can revamp your brand’s content marketing strategy. Creating quality content for marketing consistently is not easy. Be it for social media, the company blog, website, email newsletter, podcast or absolutely any other platform or format you’re experimenting with, creating content that is engaging and still adds value to your […]
B2B Webinar Content Marketing: A Step-by-Step Guide for Companies
Learn how to get started with B2B webinar content marketing. In the past few years, the practice of hosting a webinar has gained popularity, and when done well, it has proven very effective. Businesses have learned that hosting a B2B marketing and sales webinar is a great way to boost brand awareness, attract new leads […]
How to Create an Infographic: A Step-by-Step Guide for B2B Content Marketing
Learn how to create an infographic for B2B SaaS content marketing. In today’s visual generation, social media channels like Pinterest and Instagram have exploded onto the scene and captivated our attention as they’re all about visuals, and I love it! As they say, “a picture is worth a thousand words,” and visual communication is a […]
How to Write a Cornerstone Content Piece: A Step-by-step Guide for B2B Companies
Learn how to write cornerstone content that gets your B2B company more organic traffic. You wake up to thousands of articles, blog posts, and infographics published daily in your niche, all competing for the top in the search engine ranking. Content marketing is a big business, but the competition is even bigger! But is all […]
How to Write a Good B2B Case Study: A Step-by-Step Guide for SaaS Companies
In this post, we’ll cover all you need to know about creating an effective B2B case study to help your business stand out from the competition. Proving the efficiency of your product or service is extremely valuable in a B2B model. You should be able to demonstrate that your offer delivers tangible results. You should […]
Your Quick Guide on Using ChatGPT for Content Marketing
In this article, you will learn about the latest internet sensation, the ground-breaking AI-enabled ChatGPT for content marketing. As the digital world and technology are progressing rapidly, there’s no denying that artificial intelligence (AI) has already started to change how businesses work. And one of the latest revolutionary and sensational technologies is ChatGPT, an AI-enabled […]
Programmatic Content Marketing Strategy: How to Use Programmatic SEO and Content Marketing Together
Learn how to use programmatic content for B2B marketing. SEO is becoming increasingly complex with each passing year as the markets are getting more and more competitive. Developing and implementing an effective SEO strategy for a website with hundreds of pages isn’t a cakewalk. However, there are strategies we can use to make the process […]
Everything You Need to Know About the Google Content Rating Framework
Learn all about the new Google Content Rating Framework E-E-A-T. When content marketing entered the marketing scene, it was original, innovative, and broke all the traditional marketing norms. The idea baffled the marketers with years of practice in cold calls who wondered if creating content for their businesses would even work. Had you imagined customers […]
