The Startup Marketing Checklist – 8 Steps For Scaling A Business

The biggest concern for a startup is to scale and to scale fast. But with the increasing competition, dynamic market conditions and overwhelming need to balance work and family often hampers the vision of the entrepreneur in ways more than one. According to a StartupGenom survey, 74% of businesses crash and burn while scaling because […]
Your Content Marketing Is F**ked Up! But You Can Improve It.

I have been in the digital marketing profession for more than five years and the one thing that I have noticed is that just about every person out there is hell-bent on taking a similar approach to content marketing. Yes – I am a marketer and I am saying this. Whether it a B2B business […]
Tips On Becoming The Marketing Expert You Always Wanted To Be

The meaning of the word “expert” in this day and age is so skewed and worn out that tagging it as a job title and charging people an exorbitant fee without adding any value to their careers has become a norm! Don’t you agree with me?
11 Qualities of the Super Successful People

I like to share posts that help build brands, but what I love doing is sharing posts that help keep those brands motivated to work towards growing – be it an individual or a startup. While I was looking for some inspiration to share, Shane shared his recent post with me and I couldn’t help […]
Social Media For Small Business: Do You Even Need It?

Whether you’re establishing your personal brand or starting a business of your own, the number one advice you will hear is that you must use ‘social media’ to grow faster. And I’m not going to say that you shouldn’t follow this little advice! In this article, I am going to share why and how your […]