The Startup Marketing Checklist – 8 Steps For Scaling A Business

The biggest concern for a startup is to scale and to scale fast. But with the increasing competition, dynamic market conditions and overwhelming need to balance work and family often hampers the vision of the entrepreneur in ways more than one. According to a StartupGenom survey, 74% of businesses crash and burn while scaling because […]

Why Your Small Business Needs A Logo: A DesignEvo Review

What is a logo? It is a combination of visual imagery and text that represents the name of your company and the nature of your business. A strong logo emanates a business image that stands for visibility and credibility. Would you do business with a company without a logo? Of course, not! Before anything else, […]

Personal Branding: Are You Creating The Right Brand For Yourself?

What’s the first thing you do when you meet someone new or want to know more about him? You simply go Google their name and check out the links of their digital profiles – if they have a website, even better! Now imagining this person was you, what’s the first thing you’d want a curious […]

Why I Started My Own Blog And You Should Too!

Working in a competitive field, I have come to terms with only one thing – you take a break, you lose; you don’t push yourself out of your comfort zone, you lose; you don’t keep up with what’s trending in your industry, you lose. Basically, the chances of losing are way too much than winning. […]