Entrepreneurship

The Startup Marketing Checklist – 8 Steps For Scaling A Business

By on December 20, 2017
logojoy-review-startup-marketing

The biggest concern for a startup is to scale and to scale fast. But with the increasing competition, dynamic market conditions and overwhelming need to balance work and family often hampers the vision of the entrepreneur in ways more than one.

According to a StartupGenom survey, 74% of businesses crash and burn while scaling because they don’t get their basics right. 29% of startups run out of cash even before they are fully established. 72% of small businesses say their main focus is increasing revenue.

If you run a startup, you will agree that setting proper goals is necessary for anyone who is serious about scaling his business. I also run a digital startup, so I understand that expansion is no joke and takes ample time and efforts.

Luckily, here are marketing strategies that worth leveraging to scale your business.

Continue Reading

Content Marketing

Your Content Marketing Is F**ked Up! But You Can Improve It.

By on September 14, 2017
improve your content marketing

I have been in the digital marketing profession for more than five years and the one thing that I have noticed is that just about every person out there is hell-bent on taking a similar approach to content marketing.

Yes – I am a marketer and I am saying this. Whether it a B2B business or a B2C agency, an individual marketing consultant, or a mere writer – everyone is doing the same ol’ stuff in the name of differentiation and variety!

Continue Reading

Entrepreneurship | Social Media Marketing

Social Media For Small Business: Do You Even Need It?

By on May 20, 2017
social media for small business

Whether you’re establishing your personal brand or starting a business of your own, the number one advice you will hear is that you must use ‘social media’ to grow faster. And I’m not going to say that you shouldn’t follow this little advice!

In this article, I am going to share why and how your small business should get started with social media.

Continue Reading