content marketing

content marketing tools

The Ultimate List Of Content Marketing Tools You Absolutely Need

Note: This list of content marketing tools was updated on January 30, 2020. I plan on keeping the list up-to-date with all the tools I come across. So stay tuned!  Businesses that invest in content marketing, generate 69% more leads than those that don’t. But setting up a content marketing strategy, running your content engine, […]

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The Future Of Content Marketing Lies In Distribution And Syndication

Quality content might win you the much-coveted title of a thought leader and a ‘sweet’ rank on Google’s first page. However, it doesn’t guarantee conversions. You can research deep on a topic, use tons of examples, and provide interesting use cases, for your product’s eBook. However, if it’s just sitting pretty on your ‘website blog’

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Enterprise Content Marketing Is A Different Ball Game Altogether

You have heard this a thousand times already, but content marketing is riding the high wave and will continue to do so for as long as the consumer market wants to make informed purchases – instead of ones they just end up making for keeping up with trends. But having worked in the B2B industry

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Why Conversational Marketing Is The Next Step For Your Content

When content marketing stormed into the digital space, it became all about the customers. Something that started off as just a mere way to explain product features and services better, became a medium to connect with consumers. The connect led to interactions and soon content marketing became all about the consumer conversations you could trigger.

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Why B2B Content Marketing For Startups Is An A+ Investment

The B2B startup space is evolving and if I may use the word, literally exploding with technologies like machine learning and artificial intelligence coming into play. Bravo on the job, but what about making your customers feel the need to use this technology and telling them how you have been building something better? That’s where content

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