Businesses that invest in content marketing, generate 69% more leads than those that don't. But setting up a content marketing strategy, running your content engine and optimizing for growth, requires…
I have been in the digital marketing profession for more than five years and the one thing that I have noticed is that just about every person out there is hell-bent on taking a similar approach to content marketing.
Yes – I am a marketer and I am saying this. Whether it a B2B business or a B2C agency, an individual marketing consultant, or a mere writer – everyone is doing the same ol’ stuff in the name of differentiation and variety!
When you start blogging, you want to make the most of each content piece you publish. Be it a small 500 word write up or something that goes in thousands, you want to make sure that it gets your blog the attention you think it deserves and of course a few social shares never hurt!
Trying to implement the same things that I recommend to those websites I work with, this weekend I spent some time looking for tools and plugins that would further enhance my blog. And maybe help me convert the website visitors that I was drawing in with so much effort – even if it was a micro conversion that could add to my end goals later. To start with, here are the first 5 blogging tools you need today.