Chatbots are the talk of the town and email has been a go-to channel for marketing since ages. But when there are already multiple marketing channels available to a typical business, how does one choose between the two? Here’s taking a look at why we think you need to engage your consumers beyond the typical email.
Sit down with a cup of coffee and a cup cake. This one’s going to want you to take notes!
The launch of iPhone X on September 12, 2017 is considered to be one of the most important events for Apple in a long, long time. The last time the tech giant made waves was three years ago during the launch of iPhone 6 – after which the sales somewhat plummeted to unexpected lows.
Naturally, this year a tectonic shift in the electronics industry was anticipated by tech experts and Apple aficionados because well, Apple.
I have been in the digital marketing profession for more than five years and the one thing that I have noticed is that just about every person out there is hell-bent on taking a similar approach to content marketing.
Yes – I am a marketer and I am saying this. Whether it a B2B business or a B2C agency, an individual marketing consultant, or a mere writer – everyone is doing the same ol’ stuff in the name of differentiation and variety!
Yep – that’s right!
Take a step back and ask yourself if everything you know about content marketing is correct. Why, you ask? Because even though brands and marketing specialists are aware of the positives of content marketing, they are not tapping its full potential. Think again – are you?
When you start blogging, you want to make the most of each content piece you publish. Be it a small 500 word write up or something that goes in thousands, you want to make sure that it gets your blog the attention you think it deserves and of course a few social shares never hurt!
Trying to implement the same things that I recommend to those websites I work with, this weekend I spent some time looking for tools and plugins that would further enhance my blog. And maybe help me convert the website visitors that I was drawing in with so much effort – even if it was a micro conversion that could add to my end goals later. To start with, here are the first 5 blogging tools you need today.