Content Marketing | Digital Marketing | Growth Hacking | Marketing | Social Media Marketing

Deconstructing The Apple Product Launch Marketing Strategy – 7 Key Takeaways

By on September 26, 2017
apple product launch marketing tips for startups

Sit down with a cup of coffee and a cup cake. This one’s going to want you to take notes! 

The launch of iPhone X on September 12, 2017 is considered to be one of the most important events for Apple in a long, long time. The last time the tech giant made waves was three years ago during the launch of iPhone 6 – after which the sales somewhat plummeted to unexpected lows.

Naturally, this year a tectonic shift in the electronics industry was anticipated by tech experts and Apple aficionados because well, Apple.

Continue Reading

Content Marketing

Your Content Marketing Is F**ked Up! But You Can Improve It.

By on September 14, 2017
improve your content marketing

I have been in the digital marketing profession for more than five years and the one thing that I have noticed is that just about every person out there is hell-bent on taking a similar approach to content marketing.

Yes – I am a marketer and I am saying this. Whether it a B2B business or a B2C agency, an individual marketing consultant, or a mere writer – everyone is doing the same ol’ stuff in the name of differentiation and variety!

Continue Reading

Blogging | Content Marketing

Kickstart Your Blog Results With These 5 Blogging Tools

By on February 19, 2017
must have blogging tools

When you start blogging, you want to make the most of each content piece you publish. Be it a small 500 word write up or something that goes in thousands, you want to make sure that it gets your blog the attention you think it deserves and of course a few social shares never hurt!

Trying to implement the same things that I recommend to those websites I work with, this weekend I spent some time looking for tools and plugins that would further enhance my blog. And maybe help me convert the website visitors that I was drawing in with so much effort – even if it was a micro conversion that could add to my end goals later. To start with, here are the first 5 blogging tools you need today.

Continue Reading